How Referral Marketing Can Benefit Your Business

Referral marketing isn’t just a buzzword for savvy tech startups and white-collar industries. Everyone from financial members, to designers, contractors, and electricians can benefit from a professional network in Dallas, Texas. In fact, referral marketing is important to any and all industries. 

But why is this type of marketing so beneficial and how can it help your company? We are ProNet, The Professional’s Referral Network. We connect you with quality referrals and leads designed to help you grow your business in Dallas, Texas. 

<h2> Referral Marketing: Expand Your Business Network and Increase Sales</h2>

1. Get Results 
   Referral marketing is great for your business because it really does work. A study by Sandler Research Center revealed that being personally introduced to a business prospect results in business 80% of the time. This is impressive, to say the least. But the power of referrals becomes more apparent when you compare these statistics to other prospecting forms. Cold calls only initiate a business agreement 5% of the time, while scheduled calls only return a sale 50% of the time.

2. Create Trust

   Referral marketing receives elevated ROIs because it provides a trust not available in other prospecting avenues. The success of your sales is due to the amount of trust a client feels in your business before making a purchase. When a company is introduced by someone they know and trust, they are that much more likely to buy. 

   In the past, referral marketing meant that someone recommended the name of an outstanding contractor who did work with them. While that still exists, the majority of referrals that occur in todays world happen online, especially with social media. Businesses like ProNet link help connect quality business with quality leads by linking individuals to business and even business with other companies we recommend

3. Save on Marketing 
   Referral marketing works so well because the investment is minimal and returns are high. Meaning its an awesome way to save on your marketing budget. Plus, referral marketing leads are some of the best leads out there your business can receive. 
   When ProNet recommends your business to someone, we have already done the marketing legwork for you. By encouraging clients to refer leads to you, your network grows considerably with little expense. Thus reducing time spent and wasted on cold calling unsuspecting and uninterested prospects. 

<h2> How ProNet Can Help You </h2>

Depending on your specific industry and company, you may want to consider implementing incentives to encourage your customers to send you quality business. We can help. By connecting you with a wide network of businesses and potential clients in Dallas built on a foundation of trust. 

Essentially, the better qualified your leads, paired with your excellent product or service, the more likely you will turn potential customers into lifelong clients. Contact our experts today to learn more about how we can help grow your business at ProNet, The Professional’s Referral Network located in Dallas, Texas.