3 Reasons Why You Should Use LinkedIn

It’s no secret that there are many social media platforms to use nowadays. With the choices of Facebook, Twitter, Instagram, Snapchat, LinkedIn, YouTube, and more, it can be difficult to choose which platforms you should be a part of as a professional.

Facebook, Twitter, Instagram, and Snapchat are all very common platforms. The idea behind these platforms is that you are staying connected with family and friends or getting general news. While these platforms have their benefits when it comes to making and keeping connections, there is one platform that beats these out by a landslide: LinkedIn.

LinkedIn is an online platform that connects the world’s professionals. It is also the world’s largest professional network on the internet. That statement doesn’t come lightly, as LinkedIn has many resources available to professionals. For more information on networking tips and events in Dallas, follow ProNet, the Professional’s Referral Network.

Here are 3 reasons why you should be using LinkedIn as a professional:

1. You can benefit from its powerful job board

LinkedIn has a robust job board and you can apply for many jobs through the networking platform. You can search for jobs by keywords and locations and set job alerts based on your career interests. These job alerts will regularly email you with updates on jobs in the area you are looking at and help you stay in the loop, even when you aren’t actively using the platform. 

You can also turn on your “I’m interested” button. This allows recruiters and potential employers to know that you’re open to hearing about new opportunities. LinkedIn will also hide this open invitation from people who work at your current company.

Lastly, LinkedIn has a paid premium account option where you can access even more information about job openings. This feature lets you send direct messages to recruiters and hiring managers, see how you compare to other applicants and even gain instant access to salary insights.

2. You can research companies and their employees

If you choose to apply for jobs on other platforms, such as Indeed, that’s fine. However, LinkedIn has a lot more perks. 

Most companies maintain their own LinkedIn company pages where they frequently update their company information and share company news. Also, on company pages, you can see who works for them and that helps you better understand what type of culture they have at their company and whether or not you want to be a part of their brand.

3. NETWORKING!!

Network, network, network. This is so important in the professional world and LinkedIn has made it fairly easy to do. Even if you are an introvert and hate networking events, you can still foster meaningful LinkedIn connections. 

With LinkedIn, you can build meaningful relationships with your colleagues, people in your field, and even your greatest role models.

Want more great business tips? Follow ProNet, the Professional’s Referral Network for monthly networking tips and business networking events near me.